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Where are you stuck?

We can work together in one of two ways: through a structured package, or via a custom partnership, depending on what you're looking to achieve. 

Strategy Packages

I offer two flat-fee strategy packages targeted to startups, small businesses and entrepreneurs. We aren't done until you have results, and your fee will never change. Both packages are based in collaborative workshops, plus time for strategic development behind-the-scenes, with opportunities to review and hone together. In most instances, your results can be as fast as you need them (from 4 weeks+). 

brand foundations
 BRAND 
 FOUNDATIONS 

Clarity, focus and structure on how to strategically grow your business into a trusted, desirable brand.

Marble Surface

Your outcome:

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  • Absolute clarity in your brand and how to grow while staying true to what's meaningful to your business.

  • Absolute clarity in who your ideal consumer is and how to speak to them.

  • Absolute clarity in how those things intersect: how your brand is THE BEST option for your consumer.

  • A clear, concise one-pager to act as a north-star for your business. Share with prospective vendors, partners, agencies and others to keep everyone on the same page.

  • And more...

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Marketing strategy
MARKETING STRATEGY

Building your marketing roadmap to identify how/where/when your brand should market, in order to have your customers come running.

Marble Surface

Your outcome:

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  • A tightened search-engine-optimized “owned” digital ecosystem (Website, social media profiles, Google My Business profiles, etc) to ensure organic marketing is working as well as possible.

  • A clearly-defined roadmap for marketing execution and communications/advertising. What / when/ where/ how.

  • A clearly-defined communications plan considering each channel we determine is a good fit (e.g. social, email, traditional media, etc.)

  • A clearly-defined content plan and approach for social media that’s easy to follow and implement, with 3 months of content calendars.

  • And more...

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On Demand Partnership

On-Demand Marketing Partnership

Hourly Rate fee: contact for more details

Growing businesses have lean teams. Lean teams means​ stretched resources. I get that. 

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I can supplement your marketing team for key initiatives... or act as your on-demand marketing person if you don't have one. What I can provide:

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  • A marketing sounding board, a go-to resource throughout the year OR just a one-time resource

  • Project-based support for brand strategy development, positioning, marketing strategy, creative advertising execution, and more.

  • Brainstorm facilitation: bring me on for a one-day session to deep-dive with your team into the business and where you want to go. Let's get creative.

  • Brief-writing services: let's get specific about what you really need from your agencies. I'll translate your business needs into "agency speak" and help manage the full process, especially if you've never worked with agencies before.

  • Agency relationship management: taking one more thing off your plate to ensure agencies and creative projects stay on-track and on-time

  • Integrated Marketing Communications leadership (IMC) to strategize the most powerful marketing opportunities for your business, or work with you and/or your agencies to develop the integrated marketing idea and execution plan

  • Identifying and evaluating creative partners for your business (agencies, designers, vendors, etc)

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